Press Release

FOR IMMEDIATE RELEASE

ModCloth Makes Mobile More Shoppable With New iPad App


San Francisco, CA -- February 7, 2013 -- ModCloth, the online retailer of vintage-inspired and indie fashion and decor, has launched a mobile shopping app for iPad.

Designed especially for iPad, the ModCloth App is focused on creating a core shopping experience that is not achievable with a mobile site. Available for free download this high-speed, easy-to-navigate application is full of fun ModCloth features including:

  • Browsing - Scroll through the ModCloth’s daily updated styles.
  • Sharing - Send and share item posts through various social media channels such as: Facebook, Twitter and Pinterest.
  • Listing - Create “Wishlist” and “Love” list in a snap.
  • Reviewing - Read and write reviews for all ModCloth purchases.
  • Buying - Purchase items with a streamlined checkout.

“Ultimately, we want our community to have the best possible experience on iPad,” said Sarah Rose, VP of Product at ModCloth. “With this app, we have delivered a full-featured experience so they can shop anytime, anywhere from the convenience of their iPad."

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iPad's high resolution screen allows users to look at every detail of their most-loved indie clothing and home decor. The app also offers consumers the opportunity to receive Push Notifications so they can be alerted when new items and content are added.

The ModCloth App is available for free from the App Store on iPad or at www.appstore.com/ModCloth.

About ModCloth.com:
ModCloth is an innovative online retailer and social shopping community for indie and vintage-inspired style enthusiasts. ModCloth’s mission is to change the way fashion is discovered, developed, and delivered around the world. The company was founded in 2002 by husband and wife Eric Koger and Susan Gregg Koger, who now have a team of over 350 employees helping them make their vision a reality. ModCloth is backed by Accel Partners, First Round Capital, Floodgate, Harrison Metal, StubHub founder Jeff Fluhr, and Norwest Venture Partners.

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Contact Information:
Ashley Haverlack, Public Relations Specialist
ModCloth
651 Brannan Street, Suite 300
San Francisco, CA 94107
a.haverlack@modcloth.com
814.720.9348
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